TONGA RUGBY UNION
SOCIAL MEDIA CONTENT
Tonga Rugby Union needed a series of social graphics to excite their fans during the Rugby World Cup 2019. With the tournament held in Japan, the creative focuses on the neon illuminations of Tokyo at night.
With fans all around the world, we included kick-off times in several different Time Zones so that no Tonga supporter would miss a match.
The series became Tonga Rugby Union's most engaged with Instagram posts to date and on average increased their post engagements by 91% during the World Cup.